Basic Digital Strategy for Web Presence Enhancement and Digital Marketing – Initial Discovery


The “blueprint” you will need to execute with us or internally on your own.

  • Acquire credentials to existing digital properties (if applicable)
  • Hear out your objectives
  • Provide strategy based on your objectives, budget and expectations
  • See below for full description


Offering a comprehensive digital strategy for enhancing online presence and marketing efforts. This package focuses on website optimization, digital advertising strategy, social media strategy, and content marketing. It includes an initial analysis phase to assess current web presence and digital marketing activities, including social media, SEO, and email marketing campaigns. This retainer covers up to 8 hours of advisement and strategy for immediate implementation.

  • Initial Web Assessment: Evaluate the existing website and digital marketing efforts to understand their strengths and weaknesses.
  • Social Media Strategy: Develop a tailored social media plan to enhance engagement and reach on platforms like Facebook, Instagram, and LinkedIn.
  • Content Marketing Analysis: Assess current content strategy, including blogs, videos, and infographics, to identify areas for improvement.
  • SEO and SEM Optimization: Provide recommendations for search engine optimization and search engine marketing to increase online visibility.
  • Branding and Digital Identity Consultation: Offer advice on digital branding elements to ensure consistency across all online platforms.


Retainer Fee: $250
Hourly Rate: Included in the retainer for up to 2 hours
Additional Hours: To be negotiated


  • Website and digital marketing assessment
  • Strategy plan to align with objectives
  • Content marketing analysis and recommendations
  • SEO analysis and recommendations
  • Digital advertising analysis and recommendations