Let’s Talk Shopify: 8 critical things to know before launching a Shopify store

Want to launch e-commerce? It can be overwhelming. Learn from my years of experience (mistakes and successes) using Shopify Plus & Advanced Shopify.

1. Shopify is the go-to e-commerce platform in most cases (WooCommerce is the only other consideration)

2. Shopify is 100% customizable with virtually no limitations outside of budget and developer skills

3. Agencies may take advantage of you if you don't know the lingo

4. Shopify modification is typically very expensive and needs management

5. Apps/addons can solve problems but can also unnecessarily inflate your subscription

6. There are several versions of Shopify to consider

7. Shopify Plus is the Magento replacement and 100% the way to go

8. Shopify and e-commerce is a team effort. If you have an e-commerce manager and the right developers, anything can be accomplished within Shopify

If you need hands-on guidance, a second opinion on an agency estimate, customization management or just a quick consult, I am happy to help!


Have more questions?

I am a consultant in Orange, CT specializing in digital marketing, social media video & custom website creation

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Local Digital Marketing Professional

Orange, CT U.S.A.

I'm a hands-on 25 year work from home digital marketing professional and strength trainer in Orange, CT and I live the life I talk about.
  • Every business has a unique digital marketing stack. I assess your objectives and help facilitate building or optimizing that stack.

  • All of my client websites are built on Pro / X Theme using Cornerstone builder and hosted on WPEngine Managed WordPress or a Shopify storefront.
  • Beyond the initial build I help clients with ongoing maintenance, consulting, 1-on-1 training and hands-on help with their digital marketing objectives.

Digital Marketing Strategy
Web Presence Creation
Custom WordPress
Custom WooCommerce
Shopify Plus Migration
Digital Ad Management
E-commerce Launch
Content Creation
Generative AI
Project Management
Talent Scouting
Motion Graphics
Local SEO
WordPress Hosting
Meta Business Manager
Email Marketing
Google Ads
Facebook Ads

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