In this hands-on demo, I will show you how to use ChatGPT to create Google Ads keywords and search terms for a niche audience. As an expert in the Cornerstone Builder inside X Theme and Pro Theme by ThemeCo, I have found a market of clients seeking help with this specific theme on WordPress. My experience has grown, with more clients reaching out to me through Fiverr and YouTube videos. I’ve realized the potential to expand this segment of my business, which has become a significant source of revenue. I’ve built 30 websites using this theme and see a great opportunity to assist clients with fixes, tweaks, and customizations rather than always building sites from scratch.
To attract more clients, I decided to use ChatGPT to generate a list of search terms for a Google Ads campaign targeting a niche audience. After refining the search terms, I created a list of 50 phrase match keywords that accurately represent my expertise in Pro Theme, X Theme, and Cornerstone. This list has been integrated into my Google Ads campaign, which directs potential clients to a landing page showcasing my work, clients, and services. I am also running local and remarketing ads on various platforms, including Facebook. By utilizing AI-powered tools like ChatGPT, I can quickly and efficiently automate production tasks and generate valuable content for myself and my clients.
00:00:00 – Introduction to using GPT for search terms in a niche ad campaign.
00:00:37 – Attracting new clients through Fiverr and YouTube videos.
00:01:00 – Identifying opportunities for new clients with specific needs.
00:01:23 – Creating a list of new search terms for a niche audience.
00:02:04 – Discussing broad match, phrase match, and exact match keywords.
00:03:04 – Refining the prompt for better search terms using ChatGPT.
00:03:24 – Creating a list of 50 phrase match keywords for the ad campaign.
00:04:09 – Integrating the keyword list into Google Ads.
00:05:03 – Discussing the landing page strategy and targeting established businesses.
00:06:07 – Running various ad campaigns on different platforms.
00:07:05 – The benefits of using ChatGPT and AI for various tasks.
00:07:57 – Staying on top of technology advancements and using AI as a powerful tool.
00:08:34 – Encouraging viewers to try ChatGPT and wishing them success in their ad campaigns.
Owner, Lead Project Manager
Michael Baker Digital